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Great article, it shows that we need 2 things to return to our former glory:

1) we need to wait for our current commercial deals to end, so we can get far far more improved deals that can compete with any team in the world. And also these will result in us not being forced to sell players.

2) Win a trophy to force better deals on every aspect of footballing income and player satisfaction.

Good article, the Columnist is one of the few i like on bleacher report.