the chevrolet shirt deal

http://www.euronews.com/sport/1602634-gm-jersey-deal-with-man-united-worth-600-million-source/

Says that its worth 380 million pounds over 7 years (so 50 million per year), which blows our current deal with aon out of the water. Not sure how reliable the source is and perhaps seems a bit too steep to pay for a shirt sponsorship so I guess the figure might be slightly bloated.

However, the man in charge of marketing at chevrolet was fired yesterday as he 'failed to meet the expectations that the company has for its employees' as he agreed a questionable 'European soccer-sponsorship deal' according to the wall street journal. The whole thing seems a bit suspicious at the moment, i guess we'll have to wait and see when further details are released.