Most substandard PL managers

More than 30 games have been played and so around this time lower profile teams have hit the 40 points target or are nearly there.
There are those whose primary target is to get 40, usually newly promoted and teams who just about avoided relegation the previous season. But what about those that are good enough not to be drawn into relegation battles for too long ie Chelsea or WBA, but aren't quite as good to push for top half or top 8?

How is there success measured? These clubs often get overlooked because they are just there. No European places to compete against or any relegation battles to look forward to. I think this is where a lot of averages managers end up, but amongst them some substandard ones that make their team stale. There are those that are way out of their depth for PL, I don't mean those. I mean guys like Allardyce and Pulis. These two are so unambitious in everything that they've been regarded as survival managers. I guess it's OK to have them on a temporary basis but there guys will always do enough to stay up but stay there and not move on. I thought WBA took on Pulis on a temporary basis, and they should've. Sure their managerial recruitment was poor before him, but the style of football they play it is atrocious.

It gets to the point where you have to say thank you for getting us 40 this year but next season we need to push up, and this guy isn't going to get you that. West Ham fans had enough of Big Sam last season because they felt that were good enough to push higher and he limited them. Now they're in a good shout for top 4!

With PL survival more important than ever due to the money, you cannot forever say target is 40. Everyone is looking to move up the table. Leicester have blown everything out of the water, there's no team in the league who should limit themselves to survival mode for more than 2 seasons.

Now WBA players won't bother playing competitive. They're already thinking about holidays, their manager came out said so himself that the season target has been achieved. I think Pulis is one of the least ambitious managers in PL. Stoke have kicked on after he left them and play million times better too.

I don't see why WBA cannot go & get top 10 place, even a European spot. Every one has equal resources now, there's no longer any reason for the board of any PL club to just stay content with PL survival. Teams like Leicester and WHU pushing up raises their profile, hence their global brand. Other teams have to look at these clubs and also do the same. The PL is known to be the best league entertainment wise, and guys like Pulis and Big Sam have no place here other than to stay up and move on asap.