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What is ENIC?

To me it is clear that ENIC have run their course. We need new owners, a new approach and direction and that famous word philosophy.

But it's easier to say than do especially after Covid as we will sadly see. But what is the true value of the club and how much will ENIC look to sell for?

There has been numerous figures bandied about ranging from £1bn - £2.5 even £3bn...

Pick whichever one you like. But my question is what is this price being based on?

The stadium was rumoured bto have cost best part of £1bn and as we have just seen with the AJ fight and the NFL games is probably the best or definitely in the top 2 or 3 stadiums in the world no doubt. Although it's in Tottenham it's still in London and that's massive selling point.

The training ground and the lodge which is now paying it's way has cost around £150m and again is probably the best or again in the top 2 or 3 training grounds in the world.

Fair play to ENIC for these two legacies.

So that's definitely 2 top, top assets. But the team or the squad itself is not exactly top dollar. Kane is "homegrown" so cost nothing but is a top player, so is Son and a few others that have cost big money (Romero, Ndombele) could be argued to be top assets. But other than that and maybe 1 or 2 more it is average relative to clubs such as City, Liverpool, United and the European power houses.

So to me ENIC is more like a property developer than a sports group which is not what we need really. There are more plans to develop the diving and extreme sports hub next to the stadium and I think flats nearby too.

So confusing. No wonder the club is a shambles when the people at the top have other priorities it seems.

comment by Spurtle (U1608)

posted on 27/9/21

The new stadium should be a game changer for Spurs and I guess time will tell, as we haven't had long enough with full capacity crowds at the ground yet and are still paying off the debt. Unfortunately with the way Levy operates I'm not so confident it will be under these guys.

Levy is always going to be that guy who will be haggling to save on those few pennies, who will be looking at players for the future more than for the now in order to maximise profit, and who wants top 4 more than trophies and therefore is limiting the ambition shown by the club. In the same way that the Emirates has done little for Arsenal due to owners who have similar standards, it doesn't hold out much hope for us under ENIC.

posted on 27/9/21

Joe Lewis is on record as saying he will not invest his own money in the club.
ENIC is a money making concern. Its a business.
It does not regard Tottenham as a hobby,...but as a profit center.
I have been saying for years that if the fans want a club that wins trophies then ENIC has to sell out.
And I believe that will not happen as long as the club turns a profit (ignoring the debt resulting from the new stadium).
So I conclude that the ony way ENIC might vanish from Tottenham Hotspur is if the club is relegated to the Championship.

I am happy to hear reasoned counter arguments!

comment by SteveF (U22027)

posted on 27/9/21

Enic is a corporate business, with a corporate business model that has absolutely nothing to do with winning football matches. Or retaining Spurs footballing history.

To say Enic has a mandate that involves good, attacking, pleasurable football, with a target of winning trophies, is like saying a major bank has a wish to provide decent, competitive interest rates for it's saver.

Trust me, Lewis, Levy and his cronies would have 100% been focused on the Joshua fight this weekend, and the income this brought in, together with what potential there is for future events of this nature.

This lot don't care where the football aspect of their investment is actually going on the pitch, as long as it stays in the PL, and mugs keep buying tickets and turning up to each home game, to buy their food, drink and merchandise.

Whilst it won't happen, the only way fans of the football element of this "franchise" can influence the future direction and priorities of this corporate business, is to hit them in the pocket, not just on any given weekend, but permanently. Obviously achieved by simply turning their backs on the club, cancelling season tickets, and simply refusing to spend a single penny on anything that generates income for this lot.

A brand new stadium with only the away fans in in, will very soon become a corporate investment they won't want to keep.

Personally, I walked away from my season ticket in 2019, and will not go back, or spend a single penny on anything that generates this corporate business money.

I now only have a passing interest in Spurs ( the football element of the business ) simply because the team you chose to support when you are a kid can't be stopped easily.

Until Enic are gone, this won't change. So for me, around 55 years of support has been destroyed by a corporate business. Shame really, but there it is.

posted on 27/9/21

All that matters to these people is the bottom line, as long as Levy shows increased profits at the end of year report uncle Joe will be happy .

Football, as I see it, will play a lesser role as the corporate roll out of the venue increases...basically we (Spurs fans)
are becoming less relevant 😕

posted on 27/9/21

They are an investment company, here to make money for themselves, as long as they are turning healthy profits they are content.

These days, the football club is just one arm of their sports entertainment and urban development enterprise, it should be their main focus but it is no more important than boxing or Guns and Roses etc.

The whole football operation is run on a shoe string budget, and jumps from one farce to the next. Our new manager was appointed purely because he was free and cheap, when better candidates would have been available at a cost.

They continue to mug the fans off, with the most expensive ticket prices and a stadium designed to rinse as much money out of them as they can. They are being charged champagne prices for lemonade football.

I am just glad I am no longer putting my hard earned money into their pockets, and will continue not to until I see a change in the levels of ambition for the football arm of their business.

posted on 27/9/21

Personally more concerned about buying dross than Levy's investments. That's mainly where we have gone wrong.

Agreed, mistakes have been made but its clear he cares about the club but where we have come unstuck is in our recruitment(managers, players).

Unfortunately, other teams get it right more than we have.

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