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BT Sport step into the big time

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posted on 12/11/13

Champions league won't be the same without Martin Tyler and Gary Neville

posted on 13/11/13

comment by Mr.Chelsea ✪ (U3579)
posted 20 hours, 19 minutes ago
Dougherty Dany

11 November 2013 11:00am
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13

I cant see this really effecting Sky in the long term.Most Champions League games on Sky attract a small audience.The cash cow is the EPL as long as Sky has the Gold picks cant see a big change.BT coverage is amateur and their presenters are trully awful.

Technically the lack of fiber roll out over the years and the lack of finacial investment in equipment at the exchanges by BT is now causing them major issues.

Advertisers are certainly not going to be happy with sub 500,000 audiences and I can see this deal killing interest in the Champions League that is allready dwindelling.

Sky are no mugs and know that the figures dont add up.If one actually looks at this deal its awful for BT and their board should be looking long and hard at the money they will lose.

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Mr C

You got any sources on this small & dwindling CL audience thing....I don't buy it myself

Cheers M'dear..

posted on 13/11/13

sheriff

i copied that from the guardian blog mate. there's some interesting comments on there.

http://www.theguardian.com/business/2013/nov/11/bt-champions-league-deal-hits-bskyb-shares#start-of-comments

posted on 3/12/13

Mr C

sorry didn't get back to this...yeah read that...this paragraph surprised me

BSkyB declined to predict what it might pay in future auctions, although the importance of English football to the channel is clear. The Champions League accounts for less than 3% of total viewing across Sky Sports, against 19% for the Premier League.

Didn't realise the CL was such a small audience

Not inclined to get BT sport tho all the same...actually got a decent stream loaded on the PC which works well currently anyway
What i'll do with Sky sports in time to come is unclear yet though..


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